Brands

Brands

Ringier Serbia is a leading media company and a digital publishing pioneer, renowned for its portfolio of trusted, top-performing brands. In 2024, we held an average market share of 76.78% in digital publishing, reaching 3.4 million unique monthly users, 99.6 million visits, and 176 million page views. Our social media audience across the most popular platforms exceeds 3.5 million followers.

Since the establishment of Blic Press doo in 1996, and as part of the Swiss media group Ringier AG, we have continuously expanded our reach and influence, delivering high-quality content to our audience. We have built a unique business ecosystem to best serve both our readers and clients, leveraging our expertise to develop integrated business models.

Ringier Serbia comprises multiple specialized entities, working together to provide comprehensive solutions and meet the demands of today's market.

(izvori: Gemius Audience i Dotmetrix)

   

We nurture the trust of our readers and viewers thanks to the tradition of maintaining quality and adhering to the highest professional standards. Ringier Serbia’s leading brand is Blic, the most-read media outlet in Serbia and the region. In 2024, it held an average of 76% market share in digital publishing, with 3.3 million monthly real users, 61.6 million visits, and 153 million page views. It is also a leader in the region on social media, with over 2.1 million followers. Our media portfolio includes the lifestyle portal Žena.rs, which has on average 2 million real users a month, and over half a million social media followers. Our portfolio also includes the leader among entertainment sites, Pulsonline, with 1.2 million monthly users and the most-read women’s forum Ana.rs, with 338,000 unique monthly users. We publish print editions such as Blic and Blic žena, we also operate in Republika Srpska as EuroBlic Press, which publishes Euro Blic, Srpskainfo.com, and in Bosnia and Herzegovina, with the portal Bosnainfo.ba. Our portfolio also includes the cable channel Blic TV.

(sources: Gemius Audience and Dotmetrix)

From the perspective of the global market, sport media are becoming a more and more important place, where sport audience, players and advertisers meet on the same platform. This is something that the media group Ringier AG has recognised and founded the company Ringier Sports Media Group, which unites leading digital sports brands. The sport portal Sportal.rs has operated in Serbia under the name Ringier Sports Media since 2022. In 2024, Sportal.rs was the ultimate leader among sport portals in the market, with an average of 1.4 million monthly users, 11 million visits, 20.6 million viewed pages and more than 500,000 social media followers. Aside from Serbia, Ringier Sport Media Group owns sport portals in several countries of Europe and Africa, including Sportal.gr in Greece, Sportal.bg in Bulgaria, GSP.ro in Romania, Sportal.hu in Hungary, Sportal.sk in Slovakia, abola.pt in Portugal, sportnieuws.nl in the Netherlands, pulsesports.ug in Uganda. Ringier Sports Media is a company characterised by the synergy of sports and technology. More than 400 journalists produce 1,500+ texts and video content every day, which reach up to 25 million fans every month.

(source: Gemius Audience)

On our classified ads portals, Mojauto.rs and Nekretnine.rs, we make it possible for people to buy, sell, rent, and lease every day. Our vision is to provide quick, reliable, and easy business decisions for buyers, renters, and sellers through our online marketplaces. The portals’ team includes professional and dedicated people, committed to ensuring successful, safe, and swift transactions. With the help of numerous promotions, high visibility, media campaigns, and various functionalities, selling or searching for real estate will be accomplished in the shortest possible time. In 2024, Nekretnine.rs was the most visited specialised real estate portal, with 462,000 monthly real users and over 80,000 social media followers. The portal Mojauto.rs is followed by almost 200,000 users on social media.

(sources: Gemius Audience and Dotmetrix)

Our company’s expertise in media publishing is recognized by clients as the most relevant in the market. Our journalistic, editorial, graphic, and production skills and knowledge are available to partners who have the need to publish magazines, internal publications, as well as design and manage websites and handle analytics and statistics for digital editions. High professional standards and effective communication are reasons why many successful companies choose to cooperate with us in this field. Since 2016, Ringier Serbia has been producing the specialized Elevate inflight magazine for our national airline, Air Serbia, distributed on their flights. Elevate has 100 pages of content in both English and Serbian: interviews, travel stories by our authors, and the latest news in tourism, culture, fashion, and sports. Since 2019, our company has been producing the Sveže iz Lidla (Fresh from Lidl) magazine for Lidl’s internal needs. Our journalistic and editorial expertise allows the company to address its employees in an interesting way, through palatable corporate content, imbued with a balanced mix of lifestyle topics and current events.

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