Media Impact

Media Impact

Media Impact
The Most Read Media for Maximum Impact

Reach your target audience effectively using Serbia’s highest-reaching media.

Media Impact is Serbia’s largest integrated sales and advertising organization, offering comprehensive services in integrated and cross-media advertising. Operating under Ringier Serbia, Media Impact continuously sets trends in the field of media advertising and boasts hundreds of successfully executed projects!

Ringier Serbia’s Strength – Building a loyal readership through quality content 

Our portfolio includes diverse media and advertising portals, printed editions, and a cable TV channel, with a total reach of over 76.8%. Our portals, addressing various target groups and covering different interests, consistently achieve record-breaking visits month after month. Blic.rs is the most-read portal in Serbia and the region, and it is known for its high reader trust. Sportal.rs is the leading sports portal, Žena.rs records the highest monthly visits in its category, and Pulsonline is the most visited portal dedicated to show business. Since 2022, our portfolio has expanded to include Blic TV, a cable television channel that attracts a growing audience thanks to its modern programming schedule, innovative formats, and popular presenters.

Advanced Technological Solutions 

We offer state-of-the-art technological solutions for precisely targeting your audience, consistently keeping pace with global trends.

Usluge oglašavanja

Display

Direct advertising and programmatic. Standard and special formats, unique in the market, tailored to your target audience.

Data

We offer a wide range of high-quality targeting services and audience segments so your message reaches precisely the group it's intended for.

Content

PR, native texts, native videos, podcasts... We create, market and promote content in accordance with the content strategy we create for our clients.

TV

Blic TV features high-budget and dynamic content, along with the country's most popular TV personalities. It consistently shows a growth trend, offering an attractive opportunity for TV advertising.

Social

Promote and activate on social media with an audience of millions. There are Facebook, Instagram, TikTok and Youtube, all with a wide audience!

Events

Preparation, organization, and promotion of events and panels with extensive media coverage, ensuring maximum client visibility.

Special Projects

Arising from the synergy of portals and various advertising formats. Prepared on a custom-made basis for specific clients or based on editorial content.

Print

Advertising services in print include ads, PR and native articles, and unique print editions. Our printed newspapers are among the highest circulation in Serbia.

Prices and Formats

Click on the logo to find out about all available formats and prices.

We nurture the trust of our readers and viewers thanks to the tradition of maintaining quality and adhering to the highest professional standards. Ringier Serbia’s leading brand is Blic, the most-read media outlet in Serbia and the region. In 2024, it held an average of 76% market share in digital publishing, with 3.3 million monthly real users, 61.6 million visits, and 153 million page views. It is also a leader in the region on social media, with over 2.1 million followers. Our media portfolio includes the lifestyle portal Žena.rs, which has on average 2 million real users a month, and over half a million social media followers. Our portfolio also includes the leader among entertainment sites, Pulsonline, with 1.2 million monthly users and the most-read women’s forum Ana.rs, with 338,000 unique monthly users. We publish print editions such as Blic and Blic žena, we also operate in Republika Srpska as EuroBlic Press, which publishes Euro Blic, Srpskainfo.com, and in Bosnia and Herzegovina, with the portal Bosnainfo.ba. Our portfolio also includes the cable channel Blic TV.

(sources: Gemius Audience and Dotmetrix)

From the perspective of the global market, sport media are becoming a more and more important place, where sport audience, players and advertisers meet on the same platform. This is something that the media group Ringier AG has recognised and founded the company Ringier Sports Media Group, which unites leading digital sports brands. The sport portal Sportal.rs has operated in Serbia under the name Ringier Sports Media since 2022. In 2024, Sportal.rs was the ultimate leader among sport portals in the market, with an average of 1.4 million monthly users, 11 million visits, 20.6 million viewed pages and more than 500,000 social media followers. Aside from Serbia, Ringier Sport Media Group owns sport portals in several countries of Europe and Africa, including Sportal.gr in Greece, Sportal.bg in Bulgaria, GSP.ro in Romania, Sportal.hu in Hungary, Sportal.sk in Slovakia, abola.pt in Portugal, sportnieuws.nl in the Netherlands, pulsesports.ug in Uganda. Ringier Sports Media is a company characterised by the synergy of sports and technology. More than 400 journalists produce 1,500+ texts and video content every day, which reach up to 25 million fans every month.

(source: Gemius Audience)

On our classified ads portals, Mojauto.rs and Nekretnine.rs, we make it possible for people to buy, sell, rent, and lease every day. Our vision is to provide quick, reliable, and easy business decisions for buyers, renters, and sellers through our online marketplaces. The portals’ team includes professional and dedicated people, committed to ensuring successful, safe, and swift transactions. With the help of numerous promotions, high visibility, media campaigns, and various functionalities, selling or searching for real estate will be accomplished in the shortest possible time. In 2024, Nekretnine.rs was the most visited specialised real estate portal, with 462,000 monthly real users and over 80,000 social media followers. The portal Mojauto.rs is followed by almost 200,000 users on social media.

(sources: Gemius Audience and Dotmetrix)

Clients recognize our media expertise. Our journalistic, editorial, graphic, and production skills and knowledge are available to clients who need support in publishing magazines, internal publications, or managing websites. High professional standards are the reason many successful companies choose us as their partners. Since 2016, Ringier Serbia has been producing Elevate — the specialized inflight magazine of our national airline, distributed on Air Serbia flights. Elevate is published in both English and Serbian, spanning 128 pages. Since 2019, we have also been creating Sveže iz Lidla for Lidl, tailored to the company’s internal communication needs. Our editorial expertise helps the company deliver engaging content to its employees. The regional project "LIKE" brings stories of people and places that are reshaping the tourism landscape of the region. It aims to inspire readers and offer insight into the very best of tourism in Serbia, Croatia, and Slovenia through premium content and top-tier storytelling journalism.This project is the result of collaboration between three leading media houses in the region — Blic, Jutarnji list, and Delo — and stands as a true example of regional media synergy. All magazine content is also featured on the portals blic.rs, jutarnji.hr, and delo.si.

All

Contact Media Impact for Advertising Services

Media Impact is available for inquiries regarding advertising services and ad space sales.
Contact us for more information by emailing oglasi@ringier.rs or calling +381 11 3334531