September 20, 2022

Ringier Serbia launches BLIC TV, its first own TV channel

Ahead of the ceremony marking its 26th anniversary, Blic will get a television edition this autumn. With this significant media investment, the Swiss-based media and technology company Ringier AG supports the quality and expansion of the reach and influence of the media brand Blic, which has been a leader of digital publishing in Serbia for more than a decade.

By establishing Blic TV, a new era is set to begin for the well-known media brand, which has been present on the market for over two and a half decades. As of this autumn, true, accurate, timely and verified information and exclusive entertainment content will be present in homes across Serbia, Republic of Srpska and Montenegro, via small screens as well.

Blic TV will be a modern Serbian television channel, sublimating the experiences of all great European media, but in an authentic way, adapted to our region, heritage and everyday life.

The publisher of Blic, the Swiss-based media and technology company Ringier AG, which operates in 130 companies in 19 countries, has recognized the potential of the known quality of content reaching an even wider and bigger audience and Blic reaffirming its position as the leader in the market.

Ladina Heimgartner, Member of the Group Executive of Ringier AG, Head Global Media Unit: “Ringier Serbia is starting a exciting new chapter with the launch of Blic TV. With the launch of Blick TV in Switzerland in 2020, Ringier consistently continued its transformation path. BLIC TV is another milestone in our company history.   Blic TV means: more live videos, new formats, more high quality information, entertainment and sports.  I’m amazed and very proud of what the team of Ringier Serbia has created. “

Jelena Drakulić Petrović, CEO Ringier Serbia; “We are proud of the fact that our business results are a part of the international growth of the Ringier Group and investments in the area of media brands. Our success spanning over 26 years is equally a credit to shareholders, the owners of the company, who operate in a transparent and focused manner and always with a clear strategy, as well as the Ringier Serbia team, made up of a group of extraordinary individuals. It is my pleasure that this autumn, we will continue to grow together, expand our portfolio, reach and influence, and inform and entertain our readers via Blic TV as well.”

Sreten Radović, GM Blic TV: “Blic TV is a logical step for the brand we represent, for the media company we belong to and its role in Serbia. The concept of Blic TV will maintain the DNA of Blic – news: fast, clear, timely, accurate news, which makes the distinction between what is relevant and what is irrelevant. Since reality is not solely made up of serious information, but entertainment as well, we have prepared a great production of our own entertainment formats, which, as we believe, will draw and keep the attention of the audience with its exclusive content. Aside from well-known TV figures and their own formats, reporters, and editors of Blic will also have a chance of showing their skills. That is how we as a company show that we recognise talents and invest in them.”

About Blic TV
Blic TV is a modern Serbian television channel which puts accurate, verified and reliable information from the world of politics, society, business and sports, culture and show business in focus. With its relevant content, Blic TV presents to the viewers a realistic, true view of the world via its news program, and a positive perspective of the world around us via its entertainment segment. Blic TV was made on the solid foundations of an established and credible media brand which has been present in the market in a print and digital edition for 26 years. According to Gemius research, it has been the leader on the market for more than a decade.
About Ringier Serbia
Ringier Serbia Ltd is a digital-first company and a digital publishing leader that owns an 81-percent stake in the Serbian market. Gemius has ranked Blic.rs the number one portal for more than a decade, and Ringer’s Serbia digital portfolio also includes Sportal.rs, Žena.rs, Pulsonline.rs, Ana.rs forum and the classifieds portals Nekretnine.rs and Mojauto.rs. Ringier Serbia is the publisher of Blic, Blic žena and NIN, operating also in Bosnia and Herzegovina and Respublika Srpska as EuroBlic Press, which publishes EuroBlic, Srpskainfo.com and Bosnainfo.ba. Ringier Serbia has established Blic Foundation, assisting vulnerable children, the Digital Serbia Initiative, and the Swiss-Serbian Chamber of Commerce. The media enterprise was established in 1996 and it is part of the Swiss media group Ringier AG, operating in Central and Eastern Europe, Asia and Africa.
About Ringier AG
Ringier is a Media- and Technology Company Swiss by nature. The Group includes over 130 companies operating numerous leading media brands, digital platforms, and marketplaces. Ringier addresses every walk of life and touches the lives of millions of people – in 19 countries. 73 percent of operating profit comes from the digital sector. This puts Ringier in the group of leading European media companies. The family-owned enterprise believes in entrepreneurship, collaboration, innovation, trust and courage for nearly 190 years. In a world that’s becoming ever more complex and challenging, Ringer’s mission is to keep interest alive and to ensure that customers, users or readers never lose sight of what connects them: We create interest in the world around you – and beyond.  www.ringier.com