For 157 consecutive months, or exactly 13 years, Blic has remained the most visited Serbian portal, according to the latest official website traffic data for January 2025. At the start of 2025, Blic continued its dominance, with an average of 1,172,974 daily visitors from Serbia—more than a million users per day!

Since the launch of official Gemius research in Serbia 13 years ago, no other portal except Blic has ever held the top position.

In January, Blic recorded 3,395,856 unique users from Serbia, while the second-ranked portal had 203,904 fewer users.

Daily, Blic was read by an average of 1,172,974 users from Serbia, with the closest competitor trailing by 276,975 users per day!

In terms of total visits, Blic recorded 72.4 million visits in January, surpassing the competition by 16.6 million!

A detailed report on the Ringier Serbia portfolio and January readership statistics can be viewed HERE.

The readership data is based on the latest results from official Gemius research on the traffic of Serbian internet portals for January, which are publicly available on the GemiusAudience website.